Even before a baby is born, a mom makes a mental sketch of all the lovely colours and patterns in which she wants to dress up the little doll. There just cannot be enough clothes for your child, right?! When my daughter was born I was so excited and splurged to my heart’s content on baby clothes. In addition to stylish designer wears, I am also a stickler for comfort and I was wondering where to buy cotton clothes that were easy to maintain and custom-made too! The answer was right before our eyes! Since we have our eyes and ears tuned for everything new and trendy in the parenting and kids space, we present to you – Friggin Cute.
The Story Behind Friggin CuteÂ
Frigging Cute is the brainchild of  Dhvani Jagasia, an MBA graduate, who is also passionate about designing. Already a stickler for fashion and trends, she developed a passion for designing when her daughter, her muse, was born.  She decided to begin experimenting with cute clothes and accessories for kids. And as they say, you always need to love what you do and that’s why she turned her passion and hobby into a lucrative business option. And Friggin Cute was born.
At first, it was merely a hobby to dress up my daughter. I hadn’t thought of really converting it into a business. But thanks to the support and encouragement of my family, and positive responses from friends I decided to start something from home.
Friggin Cute Products
Friggin Cute focusses on fashionable and cute cotton garments for girls aged 1-7 years. The fabric used for all the products (dresses, night suits and nighties) available in Friggin Cute are handpicked and the designing and manufacturing are done by Dhvani herself. The fabric used is 100% cotton, comfortable and is easy to maintain. The dresses also come with a pre-washed white lining. Friggin Cute clothes can be hand washed or dry cleaned depending on the fabric.
‘Frilled Out’ Umbrella Pajama Set
Price Range
The clothes are priced between Rs 800 – Rs 1600 depending on the size. The dresses range between Rs 1200 – Rs 1800.
Jerry’s Candy Shoppe Pajama Set
How To Order
You can order your favourite dresses and night suits for your little one through any of their social media handles, through message or even WhatsApp directly to Dhvani’s number.
Contact: +91-98205 74568
Facebook: Friggin Cute
Instagram: @friggincute
Yellow Green Luncheon Dress
Powder Pink Beach Dress
Why We Loved Friggin Cute
- The outfits are simple and affordable.Â
- The soft, cottony feel of the fabric makes it a preferred choice for kids.
- Since it works on a made to order model, 95% of the orders are custom-fitted to the size specifications given. So, you can be specific about the size and pattern as well.
What We Would Like To See
- We love the idea of made-to-order garments. But a few ready to pick garments down the line, would make it more convenient for us as parents who often wake up last minute.
- Friggin Cute definitely needs to display that design quotient for customers who are otherwise spoilt for choice by either browsing through stores or online.
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Janani S Koushik
Mansi Zaveri
Parul Gupta
KSP Team
