Why Every Pregnant Woman Must Invest In Maternity Wear

Every expectant woman has this doubt- why do we need maternity clothes? Many of us ask or are asked this question. Here is our simple answer- an emphatic Why Not?

Pregnancy is the most precious journey for every woman. So why not dress up now as we would do for other occasions? With the changing body shape and crazy hormones, it helps to stay in high spirits and good clothes are a sure shot mood lifter!

The feel-good factor aside, it’s important to recognize maternity clothes are technically studied and designed for a pregnant body which regular oversized clothes can’t achieve. Here’s how:

Body Types Tend To Differ Across Geographies:

The physical construct of bodies across the world varies considerably. South-East Asians are genetically of a thin construct while the European ladies tend not to have very wide hip bones. Indian women are mostly blessed with wide hips and buttocks. Hence when pregnant, each woman’s pregnant body grow differently too. So styles and sizes suited to them naturally are different and hence not necessarily a good fit for us Indian women. Local brands of maternity wear would take care of these small body nuances for the Indian pregnant woman while working on maternity style looks.

Belly Growth:

It is said that the pregnancy belly grows about 14”-16” during the course of the full pregnancy when measured from top of the uterus to the belly button. Some women carry their belly low while others carry it high hence giving the belly and body different shapes during the course of the pregnancy. The clothes are cut and stitched in keeping in mind these belly measurement. If you are wearing a regular larger sized top or dress, you will notice that the same will tend to ride up from the front because of the lack of space in the apparel to accommodate the belly growth. In the case of maternity clothes, the space for the growing belly is considered, without the outfit looking oversized at the same time.

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Bottom Problems:

The biggest clothes struggle tends to be for lowers/ trousers/ jeans during pregnancy. The usual problem is that pre-pregnancy bottoms get uncomfortable early for two reasons. For one, they start to sit-on the pregnant tummy and press against it. Other than worrying that the tummy is being uncomfortably squished, tight fits on the belly can for some women lead to heart burns, acid reflux and digestion discomforts. These discomforts are common in pregnant women anyway because of the hormonal changes. Buy here

The other problem with tight lowers is that they also get too fitted around the hips/ thighs and crotch area which is not advisable at this time as the pregnant body should be kept comfortable and cool so as to not lead to any rashes or infections. Buy here

Maternity lowers are designed such that they are either under the belly hence leaving the belly uncovered or they have a “Fabpouch” which ride over the growing belly to support it without pressing on it. Owing to the “flexible waist” of maternity lowers they adjust to the growing belly and hip area without getting uncomfortably tight, hence not requiring any upsizing of clothes. When designing maternity clothes, the Indian weather conditions should be kept in mind. This should be done without compromising on the style and fashion quotient, as care is taken to keep the body and especially the belly area comfortable and cool. Buy here

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Great During Pregnancy and After As Well:

Many maternity clothes are now designed with the option to facilitate breastfeeding too. There are various breastfeeding styles which allow feeding the baby while on the move are available. These allow new moms the comfort of smart clothes without worrying about feeding the baby when outside the comfort of their homes. Maternity clothing with breastfeeding options increases their utility. Buy here

Feel Good Factor:

Last but not a point to be missed is that every woman (pregnant or not) can always do with some good retail therapy!!! With all the mood swings, hormonal changes and stress about the “new upcoming” baby, shopping for a good comfortable stylish smart maternity wardrobe is a great mood lifter. No one wishes to be dressed drably in oversized and ill-fitting clothes when there are brands out there catering to this very need. Dressing well is an important factor to the state of one’s mind and mood.

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