Goldieblox commercial for action figures for girls gets a thumbs up from parents around the world

It reminds me of both of these commercials Like a Girl and No holding back of this commercial where girls themselves stereotype themselves. While it still makes the action figure fair, blonde and beautiful I think it’s a great step forward to making the action figure a desirable one.
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If you are a parent of 2 girls just like me then you will obviously love this commercial. But you shouldn’t share it and watch it only if you have  a daughter. Even parents of boys must watch it to know that we are not bringing up our daughters as princesses alone. They are breaking the stereotypes and venturing into areas that are frequented by the other sex. You will soon see engineering classes have a rise in girl students too.

This commercial has a universal appeal and I think every Indian parent must watch it. It’s more relevant than ever. It reminds me of both of these commercials Like a Girl and No holding back of this commercial where girls themselves stereotype themselves. We need to stop objectifying our girls. While it still makes the action figure fair, blonde and beautiful I think it’s a great step forward to making the action figure a desirable one. It’s atleast a break from otherwise girlie rolls that Barbie usually plays.

If you like this commercial and you think it’s time to break the stereotype then share it with your friends and don’t forget to share your feedback with us on Facebook, twitter & Instagram

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